Turn chats into conversions with powerful WhatsApp marketing
Engage with your customers 1:1 on their favorite messaging app.

Capture attention and conversions
Boost click-through rates to 45-60% with visually compelling WhatsApp messages. Use rich media like images, PDFs, headers, emojis, special characters and formatting to make your content stand out.

Build better customer relationships
Take your 1:1 marketing to the next level with two-way conversations that lead to better outcomes. 71% of adults are more likely to buy from a brand they can contact via messaging.

Be a trail blazer
Stand out on a channel your competitors aren’t using, where your brand is front and center. With WhatsApp’s end-to-end encryption, your brand can confidently engage customers while ensuring their data is secure.

Get started in minutes
With Dotdigital, sending a WhatsApp is as easy as sending an email. Get going in just a few clicks, with self-service templates and expert support from real people if you need it.

Smarter cross-channel marketing
Save time and money by managing WhatsApp, email, SMS, web and social all in one platform. Earn customers for life by creating unforgettable cross-channel experiences.
Frequently asked questions
Can I use WhatsApp alongside other marketing channels?
Absolutely. Dotdigital lets you manage WhatsApp, email, SMS, web, and social campaigns all from one platform. This makes it easy to create seamless, cross-channel experiences that keep your customers engaged.
WhatsApp allows for a personal, direct and immediate communication style that can other channels cannot always provide. By introducing WhatsApp into your cross-channel marketing strategy, you will enjoy an increase in customer engagement, improve customer service experiences, and create lasting customer loyalty.
Dotdigital unifies all your marketing channels, including WhatsApp, in one marketing automation dashboard, so that you can spend less time logging in and out of separate tools a more time delivering data-driven customer experiences.
Is WhatsApp messaging with Dotdigital secure?
Yes. All WhatsApp messages sent through Dotdigital are protected with end-to-end encryption. Your customers’ data stays private, and your brand’s reputation is protected with verified, secure messaging.
What are WhatsApp messaging limits for businesses?
WhatsApp sets daily limits on how many unique users your business can message within 24 hours. There are four tiers which include 1,000, 10,000, 100,000 and unlimited messages per day.
Unverified businesses start in the first tier and, once verified, accounts can move up and down the tiers based on how customers engage with your messages, i.e., how many customers open your messages within a specific time frame.
What are the different WhatsApp solutions for businesses?
There are three main WhatsApp solutions:
- WhatsApp Messenger: Best for personal use, not recommended for business.
- WhatsApp Business App: Free and easy to use, designed for small businesses and solo entrepreneurs to manage customer chats and share product info.
- WhatsApp Business Platform (API): Built for medium to large businesses, this solution supports high message volumes, automation, and integration with other business tools.
Dotdigital uses the WhatsApp Business Platform (API) This is the enterprise-grade solution best suited for marketing automation, high message volumes, and enables CRM integration, making it ideal for scalable customer engagement.
Can I use SMS and WhatsApp together in my marketing strategy?
Absolutely. Combining SMS and WhatsApp lets you reach more customers and deliver the right message at the right time. For example, you might use SMS for initial alerts and WhatsApp for follow-up with richer content or ongoing conversations. Platforms like Dotdigital make it easy to manage both channels in one place and automate cross-channel journeys.